Spirituality is a niche content space, making organic discovery a challenge. While the podcast featured actors and well-connected guests, there was no structured distribution strategy to capitalize on this visibility. Our goal was to turn passive viewers into an engaged community and ensure consistent reach across social platforms.
Scope of Work
Served as end-to-end brand and content partner, shaping strategy and day-today execution
Built a dual-platform growth strategy for YouTube and Instagram, focusing on high-impact, shareable content
Led creative direction to maintain a strong, cohesive visual and storytelling style across all formats
Managed podcast distribution, ensuring seamless reach across major listening platforms
